Summary
LG Air Conditioning Technologies is a long-term partner of Brewco Marketing Group and utilizes assets owned by BMG to engage their customers in markets across North America. BMG executes hundreds of events annually for LG where we support regional LG Sales Representatives with product training and education sessions. Events occur at HVAC Distributors, PGA events, breweries, trade shows and more.
The Challenge
LG Air Conditioning Technologies wanted to differentiate their product line from their competitors through education and training sessions. They needed a mobile solution to promote their residential, light commercial, and commercial products.
The Solution
Brewco Marketing Group has designed and fabricated four mobile units to assist in the training and sales goals for LG Air Conditioning Technologies. Utilizing multiple 28’ BizBox trailers and a 48’ single expandable trailer, these units have visited over 100 rep firms across the U.S.